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Project

Daan Wubben

CumLaude

Department: Man and Leisure
Website: www.daanwubben.com

In Aerial Times

The world is documented a little better every day. Aerial cameras are capable of capturing big overviews. Zooming out seems to be endless, without loss of sharpness. But as these images contain more and more information, it is increasingly difficult for the viewer to maintain focus. Daan Wubben calls it the ‘Where’s Waldo’ effect: many interesting details are overlooked among the wealth of visual information. ‘In Aerial Times’ invites viewers into an intimate photo booth for a closer look. By moving a little lamp behind the photograph, details are highlighted and new discoveries are made. So step in, switch on the light, and see what you are actually looking at.

Copyright Design Academy Eindhoven

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Copyright: Design Academy Eindhoven
Photographs: Photo by Designer