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HOW ARE THE ROLES OF DESIGNERS CHANGING, AS THEY OFTEN NO LONGER PROVIDE A SERVICE TO ONE ORGANIZATION, BUT RATHER COLLABORATE IN OPEN AND NETWORKED INNOVATION CONSORTIA? AND WHAT DOES THE INCREASINGLY STRATEGIC CONTRIBUTION OF DESIGN TO INNOVATION MEAN FOR THE PRODUCT-SERVICE OFFERING OF ORGANIZATIONS?

Play Movie: openwebcast.nl/?p=1043

Keynote speakers
Known from his open innovation approach Johan Sanders, innovation director at SaraLee definitely knows what service design can offer for a multinational corporation. And let’s be frank, it all starts with good coffee. After this warming up, Paul Gardien director new solutions at Philips Design will stress the importance of understanding people for good design. Jeroen van Erp (Fabrique) will moderate the Question and Answer session afterwards.

Organisers:
TU/e industrial design, Design Academy EindhovenCreative Industries Scientific Programme (CRISP), Service Design Netwerk Nederland, Design Management Network, Capital D.

See also:
http://crispplatform.nl/news/symposium-design-service
http://www.designasservice.nl
 

Published: 27-Oct-2011 11:47
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